Damir Ismailovsk
COO, Digiperia
Damir Ismailovski is the Chief Operating Officer at Digiperia, a digital growth agency specialising in SEO, conversion-focused websites and scalable digital systems.
Damir specialises in building the strategy, structure and execution behind websites that increase visibility, generate leads and turn digital marketing into measurable revenue growth.His expertise includes search engine optimisation, website strategy, user experience and digital systems that help businesses improve their online presence and generate more enquiries.
At PBX Europe 2026, Damir will share practical insights on visibility, search and authority marketing, helping photo booth businesses understand how potential clients are finding vendors in an increasingly AI-driven world.
The Visibility Crisis
Why Great Photo Booth Companies Stay Invisible
(And How To Fix It)
Most photo booth owners don’t have a marketing problem.
They have a visibility problem.
They’re posting on social media.
Running ads.
Attending networking events.
Yet potential clients still don’t know they exist.
In this session, Damir will explore why some businesses dominate their local markets while others struggle to be seen. He’ll explain how search behaviour is changing, how AI is influencing the way clients discover vendors and what operators can do to increase their visibility online.
Whether you’re looking to generate more enquiries, improve your online presence or better understand how clients search for services today, this session will provide practical insights you can apply to your business.
Key Takeaways
• Why social media alone isn’t enough anymore
• How AI is changing the way clients find vendors
• Building authority instead of chasing algorithms
• Creating a business that gets found consistently
• Understanding visibility in a changing digital landscape