NICHOLAS RHODES

Pictor.Pro

Nicholas’s journey from the suburb of New York City to the forefront of the photo booth industry is nothing short of magical. As a teenager, he combined music and magic, performing on Broadway and even sawing his sister in half!

But his real magic lies in his ability to harness the creative process. At Emerson College in Boston, Nicholas recognised the potential of quality photography to build communities around events. He started by documenting live shows and eventually co-founded an electronic music festival. This passion for capturing moments led him to discover the untapped potential of photographing audiences rather than just musicians.

Back in the heart of NYC, Nicholas embarked on a unique venture with NickyDigital.com, a blog that captured the essence of nightlife culture through his camera lens. The site quickly garnered over 150,000 daily page-views worldwide. Nicholas’s nightly photography sessions were more than just a creative outlet; they were a strategy to build a fan base. By handing out business cards, merchandise, and limited edition swag to those he photographed, he successfully converted new faces into dedicated fans, adding 200+ followers each evening. 

This innovative approach eventually paved the way for OutSnapped, specialising in event photo booth services. Utilising the tools and insights originally developed to grow NickyDigital.com’s audience, OutSnapped now empowers its clients with community-building strategies, KPIs, affiliate marketing, and actionable marketing data.

Today, Nicholas takes innovation a step further by introducing a new era of AI Photo Booths. His patent-pending technology is on course to revolutionize event photography, photo booths, and event marketing campaigns by combining fun experiences with cutting-edge AI.

Virtual Booth 101

How to Sell, Build & Launch Virtual Photo Experiences That Clients Actually Want
Virtual booths have evolved far beyond being a solution for remote events. Today, they’re one of the easiest ways for photo booth businesses to expand their services, reach new clients, and create engaging experiences without the limitations of physical events.

In this session, Nicholas Rhodes will show operators how to confidently position, sell, and deliver virtual experiences that clients actually value. Through practical examples and a live demonstration, attendees will learn how virtual experiences can become a profitable addition to their business, whether they’re just getting started or looking to expand their existing offerings.
Using Pictor, Nicholas will build a complete virtual experience live, demonstrating how ready-made templates, AI-powered workflows, and guided tools make it possible to launch professional experiences in minutes, not hours, without needing advanced technical knowledge.
Whether you’re new to virtual experiences or looking to refine your approach, you’ll leave with practical ideas you can immediately apply to your business.

What You’ll Learn

  • Why virtual experiences have become a valuable business opportunity.
  • When virtual, physical, and hybrid experiences work best.
  • How to position and sell virtual experiences to clients.
  • How to create engaging experiences that drive participation.
  • How to build and launch a branded virtual experience in minutes.
  • How AI, templates, and automation simplify delivery.
  • How to turn virtual experiences into a profitable new revenue stream.